Enhance your customer journey

Through research, facilitator finesse and data methodologies, I can deliver recommendations to simplify your strategy and boost your business intelligence.

Elevate your business through the power of data

Audience Insights | Insights strategy creation and execution

Survey development and execution | Data gap analysis

Reporting review, refresh & rollout | Bespoke audience segmentation

Workshop facilitation | Current state data mapping

Opportunity paper development | Data literacy assistance 

Let me…

  • Delve into audience insights based on your customer wants and needs

  • Create bespoke audience segmentation tools and offerings for your organisation 

  • Smash assumptions by investigating your data to help you get closer to the real audience picture  

  • Build bespoke audience profiles based on your data, customer surveys, customer interviews and focus groups  

  • Lead workshops to help introduce data and insight empowerment into your organisation

  • Facilitate engaging conversation and discussion, then harness it to create a business action plan 

  • Help you fight fear with information – you can’t fix what you don’t know  

  • Create bespoke customer surveys for your organisation to get the answers you need 

  • Help you drive big decision making from simple data  

  • Guide your teams to focus on interpreting their data, humanising it, and ultimately uncovering the insights needed to make informed decisions that drive positive change.

Not sure where to start?

Contact me and my post-its for a free half hour introductory call

Latoyah Forsyth

Director of Engagement and Experience

Melbourne Recital Centre

Jade is the data, insights and information whisperer every organisation needs to reset, recalibrate and build their business up for success. Jade’s innate ability to make data accessible and comprehensive for all levels of an organisation is special. Her welcoming, delightful and enthusiastic approach to everything adds immeasurable value to the data demystification process. Jade straddles strategic and operational business imperatives with ease. Working with Jade is refreshing. She leaves organisations richer with her knowledge, wisdom, energy and impact.